At Labelexpo Europe 2025, X-Rite and Esko are showcasing their latest innovations. The products are designed to deliver faster, smarter, and more sustainable packaging workflows. Together, the companies are demonstrating how connected color solutions help label printers and converters reduce lead times, optimize print quality, and support real-time brand color conformance from design through production.

Visitors have been experiencing how MeasureColor Production redefines print quality control. The product connects prepress, press-side, and QA into a centralized, intuitive workflow. Designed to work with existing systems, MeasureColor helps flexo, offset, and digital printers reduce setup times, optimize ink usage, and monitor color performance in real time. Its compatibility across widely used hardware and software enables teams to deliver consistent results and actionable metrics to brand stakeholders, without disrupting current operations.

“Converters today face mounting pressure to deliver consistent, high-quality color across shorter press runs and complex substrates,” states Jon-Michael McCartney, director, Print and Packaging, X-Rite. “MeasureColor Production helps teams meet these demands by reducing press downtime, simplifying quality control, and supporting operators of all experience levels.”

Color Matching with AI and Automation

Attendees can also see a demonstration of how the eXact 2 handheld spectrophotometer connects with Esko’s new Print Clone software. This cloud-native AI-powered solution simplifies color matching in digital production environments.

With X-Rite and Esko, digital printers can now reproduce colors from previously printed labels or packaging with precision. By uploading a PDF into Print Clone and measuring physical samples with eXact 2, operators receive a calculated target color profile optimized by Print Clone’s AI engine to ensure the digital press output meets brand specifications. 

Connected Solutions on Display

X-Rite’s connected solutions enable consistent color across packaging types, print processes, and global supply chains. Featured technologies include PantoneLIVE for digital color communication and ColorCert for print quality analytics. Autura Ink has also been showcased for centralized ink formulation and control. 

Attendees can also see the latest measurement and scanning devices. The lineup includes eXact 2 and IntelliTrax2, as well as a live demonstration of Veoria DeltaOne integrated with MeasureColor Production. This powerful combination maintains color accuracy and production stability.